Full-funnel growth ownership — without a five-person team’s price tag.
I ran 100% of paid media, email, and analytics solo for a multi-location business, grounded in senior copywriting for Sony, PlayStation, HBO, Volkswagen, and Starwood.
Funnel diagnosis, paid media structure, experiments with a single decision KPI, and reporting ownership can read in two minutes.
Copywriting
Promise, angles, and scripts — ten years of senior copywriting behind every channel I run. Copy that holds a whole idea, not one clever line.
I write what goes in the channels I run.
Before I ran growth, I wrote copy for Sony, PlayStation, HBO, Volkswagen, and Starwood — five years as a senior copywriter that’s still the foundation everything else is built on. I don’t just run channels. I write what goes in them.
From there I moved into growth ownership. Two years managing content and paid marketing across multiple client accounts inside a digital agency (CandidLeap, 2022–2024). Freelance growth consulting for B2B and real estate clients along the way. And most recently, two years owning 100% of marketing for Zeitlin’s Delicatessen — paid media, email, GA4 attribution, weekly reporting to ownership, creative direction — entirely remote from Argentina. That role also included leading a Wefunder equity crowdfunding round that raised $150K+ from 200+ investors.
I’m not a one-channel specialist. I’m who you bring in to own outcomes end-to-end — including reading the data honestly when something doesn’t work, and changing course because of it. (See the Super Bowl case study — the one that didn’t work, and what I did about it.)
I’m currently looking for Head of Marketing / Growth Marketing Manager roles at startups and SMBs (10–100 people), where that kind of ownership is the job — not a nice-to-have.
Book a 15-Minute Intro Call →Ten years between the data and the copy.
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Four campaigns from Zeitlin’s — including the one that failed.
Each with its own page: numbers first, creative up front, full data below.
Passover 2026: Full-Funnel Holiday Campaign
Zeitlin’s highest-revenue holiday to date — read price sensitivity in real time and adjusted mid-flight.
Read the case study →Hanukkah 2026 Meta Ads: Small Budget, High ROAS
7.79x ROAS on a $406 budget — and the tracking gap I caught along the way.
Read the case study →Farmers Market Incentive Program
Turned 11 one-off market touchpoints into a repeatable acquisition funnel.
Read the case study →Super Bowl: What Didn’t Work
The campaign that failed — and the process change it led to.
Read the case study →I’m currently looking for Head of Marketing / Growth Marketing Manager roles at startups and SMBs (10–100 people), where that kind of ownership is the job — not a nice-to-have.
Book a 15-Minute Intro Call →Ten years between the data and the copy.
{{ j.role }} · {{ j.org }}
{{ j.copy }}
Four campaigns from Zeitlin’s — including the one that failed.
Each with its own page: numbers first, creative up front, full data below.
Passover 2026: Full-Funnel Holiday Campaign
Zeitlin’s highest-revenue holiday to date — read price sensitivity in real time and adjusted mid-flight.
Read the case study →Hanukkah 2026 Meta Ads: Small Budget, High ROAS
7.79x ROAS on a $406 budget — and the tracking gap I caught along the way.
Read the case study →Farmers Market Incentive Program
Turned 11 one-off market touchpoints into a repeatable acquisition funnel.
Read the case study →Super Bowl: What Didn’t Work
The campaign that failed — and the process change it led to.
Read the case study →The full stack I actually operate.
Have 15 minutes to talk about your marketing?
Book a 15-Minute Intro CallYour email client should have opened with the message drafted. If it didn’t, reach me directly at dalbizzati@gmail.com. Talk soon.